What I don’t understand….
admin
So, here’s one of the most totally baffling things to me about the pharmaceutical/consumer products industries. I’ll explain it through a situation I went through just today.
I called a pharmaceutical/consumer products company (who shall remain nameless) and asked them for extra patient support materials on an OTC so I could use it to teach students in one of my pharmacy labs about the product. (It is a product that is pretty technical, with potentially messy side effects, mind you.) After dialing two different 800#s and getting the run around, I finally dialed the 3rd number, only to be put on hold for 5 minutes, and then for a human being at the company to finally tell me they were "out" of patient education materials and "didn’t know" when they would have more in.
When the rubber really hits the road, do companies REALLY want their patients and consumers educated? After the Supreme court decision yesterday about a case on this very topic decided, I’m baffeled by why companies wouldn’t want to instead empower as many people as possible with as many pieces of information as possible. Granted, I understand that littering the world with patient education materials to everyone on the planet is a losing business proposition, but shouldn’t that outweigh patient counselling and proper use of medications? Why not just put all the stuff online and refer people to a website?
Posted on: Thursday, March 5, 2009 at 3:32 pm 
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